I promise you won’t regret it. If you know anything about me you know I have overcome quite a lot using the sheer force of my brain alone. This is me trying to pay it forward and share the secrets of unlocking the brain with you!
I’ve had such a powerful day! I have one more thing to do on my to do list to really knock today out of the park. But before I do that, I wanted to come and lay some track for anyone reading.
Today is the type of day to document, because, it already comes on the heels of a powerful week. Monday, I was able to deliver an amazing day of coaching service at a local non profit after school program. Tuesday I was teaching my graduate-level Teaching Strategies course, and Wednesday I was teaching my graduate-level Teaching Seminar course. Each time getting positive feedback back from my students. I’m always surprised when students praise my teaching practice.
Teaching practice and coaching practice is hard! Shit! I’m finding in my entrepreneurship and research that teaching and coaching is about constantly evolving, and challenging yourself. It’s about communication. Its about the transfer of knowledge, and the equipping of tools.
That’s hard, but we here are EDGE-ucational Media Company, LLC believe it to be possible to strategically equip yourself with tools and lived experiences, in an effort to craft the leadership journey you want to live here on Earth. We believe that is possible and curatable in the living moment. We believe you the reader in this moment holds the power to determine your programming and ultimately where your path will lead, and the impact you will have.
Getting back on topic – as a company we had one of the strongest days of the year today. And we’re still conquering items on the to do even down to this post. the to do list we start the day with is the guide for what can be a powerful day of creation, or a wasteful day of consumption.
Today’s to do list – written during our morning journal time:
Tired of struggling to get your product line in order?
Try using the Value Ladder to get a grasp on where your products lie in correlation to one another.
This concept was introduced to me by Russell Brunson, author of Dot Com Secrets. This diagram/tool allows entrepreneurs like you visualize all of the ways you provide value to your audience. This tool implies and requires that your offerings come in a sequence. Sequence meaning there is an inherent order that you are presenting to the client. Businesses are encouraged to grab their audience attention and wet their pallets with a low risk, valuable offering. Once here, it is easier for businesses to move their customers up to higher end products that generally carry a higher price tag.
Drafting a value ladder will help you identify if and where you can diversity or concentrate your offerings for your audience. This is because the entrepreneur is able to see the entire product landscape from free offerings (A) – down to your most luxurious products (Z).
Why this tool works!
Personally, for me it was transformative to take my products and product ideas from my head down onto a workable and meaningful framework that has real business application and impacts on prospects and personal ideas around implementation. Also supports the real notion that social media activity is not business, in and of itself. It is merely the publicizing and media marketing of your business dealing and offerings.